Small Business

Birdies shoes sold out in late 2020, leaving the company unable to meet the year-end demand. Source: Bianca Gates As women across the country ditched their heels during the pandemic, shoe company Birdies thrived. The direct-to-consumer brand touts itself as a “stylish flat that’s secretly a slipper.” The result: 300% year-over-year growth in April 2021.
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